Toys”R”Us is celebrating the holiday season with a major expansion! The beloved retail giant is bringing the magic of the holidays back to the Philadelphia area with two seasonal stores now open in our area. That’s right, Geoffrey the Giraffe is back in town!
🎁 Toys”R”Us confirms major holiday return—including seasonal stores near Philadelphia
The holiday magic is back! Toys”R”Us has returned to the Philly area with a Seasonal Holiday Shop at King of Prussia Mall, giving suburban shoppers a chance to relive childhood memories while grabbing the hottest toys of the season.
The pop up-up is part of a winning partnership with Go! Retail Group, bringing the beloved toy store experience to life just in time for holiday shopping.
And it doesn’t stop there—a second local shop has opened at Deptford Mall in South Jersey, making it easy for families across the Philadelphia Metro area to get in on the fun.
Both locations are bursting with fan favorites like LEGO sets, Barbie dolls, Hot Wheels, NERF blasters, and Paw Patrol toys, ensuring kids of all ages can find something magic.
It’s Toy”R”Us nostalgia, holiday style, and the perfect reason to start checking off that gift list!
“Following the tremendous success of our Toys”R”Us flagship stores, we’re thrilled to continue expanding through our partnership with Go! Retail Group,” said Jamie Uitdenhowen, Executive Vice President of Toys”R”Us at WHP Global.
“This next phase of growth brings the magic of Toys”R”Us to even more communities across the country — just in time for the holidays — and delivers the joyful shopping experience that has made us a trusted destination for generations.”
🛍️ The Toys”R”Us national comeback: Flagships and more
With a 70-year history of delighting kids and families, the brand has long been a centerpiece of seasonal shopping, and now it’s returning to flagship locations like Aurora, IL and Hanover, MD, while bringing pop-up magic back to our areas.
“This holiday marks an important step in our expansion strategy for the Toys”R”Us brand,” said Gideon Schlessinger, CEO of Go! Retail Group.
“Through both flagship stores and seasonal holiday shops, we are delivering the same experience nationwide, strengthening our presence while meeting consumer demand during the most important season of the year.”
Indeed, this rollout isn’t just about shopping.
It’s about reliving the wonder excitement, and nostalgia that have made Toys”R”Us a holiday staple for generations.
🎄 Your holiday shopping HQ: How to find store hours and locations
Don’t wait! The King of Prussia and Deptford pop-ups are Seasonal Holiday Shops and won’t be around for long!
Grab your chance to relive the magic while it lasts. Toys”R”Us is located inside the Macy’s at KOP Mall and is open daily. For Deptford Mall store hours, visit their website.
Lastly, be sure to follow @ToyRUs on social media for sneak peeks, exclusive updates, and news about any new pop-ups this holiday season.
These shops are the ultimate stop for holiday joy you won’t want to miss!